Coco & Co. — Fashion History
Coco & Co.

Fashion is history
you can wear.

Every silhouette tells a story. From Egyptian linen to Chanel's revolution, explore how fashion has always been a mirror of power, politics, and social change.

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2000-Present · Contemporary Fashion

2000-PresentContemporary Fashion

A New Masculinity: Bleu de Chanel

"A woody aromatic fragrance for the man who defies convention."

Bleu de Chanel offered a fresh, modern take on masculine fragrance. The launch was supported by a cinematic campaign directed by Martin Scorsese and starring Gaspard Ulliel. It quickly established itself as a pillar of the men's fragrance market.

Karl Lagerfeld

Bleu de Chanel Perfume (2010)

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May 19

Today in Fashion History

On May 19, 1980, the world lost one of its most influential fashion icons: Roberto Capucci, the Italian couturier renowned for his sculptural and architectural designs, passed away. His visionary creations, often referred to as "fashion as art," consistently pushed the boundaries of silhouette and textile, leaving an indelible mark on haute couture and inspiring generations of designers to view clothing as a medium for artistic expression.